plusFORE, December 2014
It is indeed a brave new world when it comes to golf clubs Take drivers for example Manufacturers are close to perfecting ball flight for nearly any swing a feat accomplished in many cases via adjustability The latest example Cobras Fly Z 399 which is the most customizable of the companys three new Fly Z drivers In addition to boasting adjustable loft like many other models on the market the Fly Z showcases brand new Flip Zone weight technology Thats a movable 15 gram sole weight that can be placed in two settings Positioned toward the clubface the weight helps yield a mid launch angle with a penetrating ball flight that gets the ball rolling once it lands Set in the rear of the presented by clubhead it results in a smaller launch angle but with more carry and a higher flight The company hopes its Flip it and Rip it tagline gains traction The Fly Z driver features the lowest center of gravity of any adjustable weight driver on the market which is key to increased distance boasts Tom Olsavsky vice president of research and development Like the Fly Z Cobras other new drivers Fly Z 329 and Fly Z XL 279 feature a Speed Channel trench around the perimeter of the clubface that essentially allows the clubface By Scott Kramer to flex at impact This results in more shot distance wherever you make impact with the ball across the face The Fly Z offers adjustable loft the Fly Z XL does not Both have permanent back CG Zone weighting for higher flight While Cobra is offering matching fairway woods 199 249 club depending on model and shaft to all three drivers its only selling matching hybrids to the Fly Z 199 and Fly Z XL 169 The company also recently introduced new irons Our two game changing irons the Fly Z and Fly Z XL blend distance with feel while offering forgiveness and consistency says Jose Miraflor director of product marketing The Fly Z 699 899 set depending on shaft and set make up features the Speed Channel positioned in the cavity behind the face and on the sole to increase distance A thermoplastic urethane cavity insert dampens vibration and improves impact feel Officials designate these as game improvement irons for 5 to 25 handicaps Meanwhile the oversized Fly Z XL 499 699 set depending on shaft and set make up is a super game improvement iron set for handicaps of 17 Its deep and low CG thin clubface and Speed Channel are collectively designed to get the ball airborne quickly for easy distance Progressive offset eases the process of drawing shots In THIS brave new world you should be seeing lower scores equipment
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